Skip to main content

What Problem are QR Codes Addressing?

Example of QR code, highlighting functional el...
Image via Wikipedia
"QR codes looks like a solution looking for a problem to solve."
Could NOT agree more with Carl Gunell over here: https://storify.com/gunell/the-evolution-of-qr-codes2.
Others think they are the bee's knees: "Forrester estimates that 1% of all internet users and 5% of smartphone users have scanned a QR code in the past three months." 
The Gadget Guy thinks they can be useful but only if used properly.
There are examples of different large campaigns using them, but are they really that effective?
I've used Scanlife a few times with my new phone, but honestly- doing it was no less simple then to just type in a short URL in the web browser. 
Here is a great discussion on the usage of codes via survey here: http://2d-code.co.uk/how-many-would-scan-a-qr-code/
The other day I saw an ad with the QR code right about the short, extremely short URL. Does it REALLY save that much time? 
Dave Boike expressed this well over here:
Will they ever catch on with the masses?

Popular posts from this blog

Check out my appearance on the The Toddcast Podcast

Click and watch the podcast recording of my appearance on the Toddcast Podcast  Such a fun time! 

New Life

  It's weird, sad and slightly freeing. I've been headed towards a completely different life for a lot longer than I even knew. It took me a while to catch up to realize it was happening.  Thankfully, I was cognizant enough to see it finally and mostly ready for it. It's amazing when you have the rug completely pulled out from underneath you. The adjustments are jarring.  I made mistakes, but like most I learned from them, adapted, and tried my best to do better. The reason you see that truck next to a storage place? That's the sum of my life right now.  Never take for granted that you will work hard for something or someone, and it will end up meaning very little. You are guaranteed nothing, owed nothing, promised nothing. Anything and everything can be taken away in a heartbeat.  I wrote this to my kids a while back: I tried to be the best father I could be based on what I knew when I knew it and how I could. One of the lessons for your life needs to be: you n...

A #New365

Well, I was sort of looking for my NEW 365daysofHappyforTodd. I found it. Today, starts a new clock towards towards the end of another year. A New Year. I'll be kind, but for those that know- please help me celebrate.  I could get all #cliche and talk about #newme #startingover #yadayadayada But, I don't want to. I just want to commemorate. Not a lot of people looked or cared about #365DaysofHappyforTodd That's okay. I was doing it for me.  I would like your best "getting through" song though- that would be cool!  Just like this #NewTodd sounds lame right?